The Lagos Digital PR Summit -First Of Its Kind In Sub-Saharan Africa Holds On 19th-20th October, 2016

Date: October 19th-20th, 2016

Time: 9Am

Venue: Nigerian Institute of Management, 

22, Idowu Taylor, Victoria Island, 

Lagos.

The Lagos Digital PR Summit, first of its kind in Sub-Saharan Africa, with the theme: New Media: Public Relations Practice in Networked Communities, is in partnership with Google, Microsoft, TrendWatching, Simon Page School of Marketing and leading digital marketing communications firms in Africa.

Speaking at the Summit, Chairman, Lagos State Chapter, Nigerian Institute of Public Relations, Olusegun McMedal said, “The two-day experiential Summit is targeted at Generation X and Millennials from diverse sectors who will converge to learn new insights about digital public relations in a technologically driven world. Presenters at the Summit will share practical knowledge on deploying, integrating and using social media Apps and tools to connect, inform, engage and evaluate campaigns in line with specific business goals”.

He added that the Summit aims to familiarize communication practitioners with ever changing Social media landscape and preparing them to change with it, exploring and expanding their reach and tie digital communications efforts back to the bottom line. According to him, Social media, when used correctly, can be an executive marketing tool, a global media for PR practice and a resource to garner consumer and competitor intelligence.

The Nigerian Institute of Public Relations (NIPR) is the umbrella body of professional Public Relations practitioners chartered to regulate as well as direct its development and the practice. It has Chapters in the 36 States of the Federation including the Federal Capital Territory.

Participation fee: N75,000. 

Also note that attendance at the first session is free.

For enquiries, please call: 08028482291, 08020673883 

or 

email: info@lagos-nipr.org.